Transform fine, limp hair with Matrix Biolage Volume Bloom Shampoo, inspired by nature’s expanding cotton flower. This lightweight cleansing formula lifts hair at the root and adds volume without stripping or weighing it down. Designed for thin or fine hair types, it gently removes impurities while enhancing fullness, bounce, and movement. Paraben-free and suitable for color-treated hair, this professional-grade shampoo delivers salon-quality body and shine. The 13.5 fl oz bottle is perfect for daily use and pairs with Matrix Biolage Volume Bloom Conditioner for best results and long-lasting volume.