{"product_id":"bask-lather-strong-hold-edge-control-150-ml-5-3-oz","title":"Bask \u0026 Lather Strong Hold Edge Control – 150 ml\/5.3 oz","description":"\u003cp data-start=\"139\" data-end=\"417\"\u003eLay your edges flawlessly with the viral\u003cstrong\u003e \u003c\/strong\u003eBask \u0026amp; Lather Strong Hold Edge Control. This best-selling edge control delivers a long-lasting hold while helping moisturize, soften, and nourish edges without flaking, buildup, or white residue. \u003cspan class=\"\" data-state=\"closed\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-start=\"419\" data-end=\"720\"\u003eFormulated without parabens or drying alcohols, this lightweight styling gel works beautifully on natural, relaxed, curly, and textured hair while helping edges stay sleek all day long. Perfect for ponytails, braids, wigs, silk presses, and everyday edge styling.\u003c\/p\u003e\n\u003ch2 data-section-id=\"1v0hpfi\" data-start=\"727\" data-end=\"746\"\u003eKey Benefits\u003c\/h2\u003e\n\u003cul data-start=\"747\" data-end=\"1042\"\u003e\n\u003cli data-section-id=\"18sj5fm\" data-start=\"747\" data-end=\"778\"\u003e✔️ Strong long-lasting hold\u003c\/li\u003e\n\u003cli data-section-id=\"rr0452\" data-start=\"779\" data-end=\"814\"\u003e✔️ Helps smooth and slick edges\u003c\/li\u003e\n\u003cli data-section-id=\"1hva0pm\" data-start=\"815\" data-end=\"852\"\u003e✔️ Non-greasy lightweight formula\u003c\/li\u003e\n\u003cli data-section-id=\"13nljbv\" data-start=\"853\" data-end=\"883\"\u003e✔️ No flakes or white cast\u003c\/li\u003e\n\u003cli data-section-id=\"wtwz82\" data-start=\"884\" data-end=\"924\"\u003e✔️ Helps moisturize and soften edges\u003c\/li\u003e\n\u003cli data-section-id=\"1nhk54b\" data-start=\"925\" data-end=\"964\"\u003e✔️ Great for natural \u0026amp; relaxed hair\u003c\/li\u003e\n\u003cli data-section-id=\"li3b94\" data-start=\"965\" data-end=\"1042\"\u003e✔️ Viral TikTok favorite edge control\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch2 data-section-id=\"knwcjc\" data-start=\"1201\" data-end=\"1218\"\u003eGreat For\u003c\/h2\u003e\n\u003cul data-start=\"1219\" data-end=\"1353\"\u003e\n\u003cli data-section-id=\"k1ar07\" data-start=\"1219\" data-end=\"1238\"\u003eSleek ponytails\u003c\/li\u003e\n\u003cli data-section-id=\"ziptm\" data-start=\"1239\" data-end=\"1260\"\u003eBraids \u0026amp; feed-ins\u003c\/li\u003e\n\u003cli data-section-id=\"vlifab\" data-start=\"1261\" data-end=\"1277\"\u003eWig installs\u003c\/li\u003e\n\u003cli data-section-id=\"1a1zxqn\" data-start=\"1278\" data-end=\"1300\"\u003eNatural hairstyles\u003c\/li\u003e\n\u003cli data-section-id=\"19cpl7q\" data-start=\"1301\" data-end=\"1330\"\u003eBaby hairs \u0026amp; edge styling\u003c\/li\u003e\n\u003cli data-section-id=\"7to3lj\" data-start=\"1331\" data-end=\"1353\"\u003eEveryday touch-ups\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch2 data-section-id=\"1bta3wx\" data-start=\"1360\" data-end=\"1378\"\u003eHow to Use\u003c\/h2\u003e\n\u003col data-start=\"1379\" data-end=\"1532\"\u003e\n\u003cli data-section-id=\"1x41bzm\" data-start=\"1379\" data-end=\"1419\"\u003eApply a small amount to clean edges\u003c\/li\u003e\n\u003cli data-section-id=\"19r7bbm\" data-start=\"1420\" data-end=\"1462\"\u003eSmooth using fingertips or edge brush\u003c\/li\u003e\n\u003cli data-section-id=\"1qa4thx\" data-start=\"1463\" data-end=\"1484\"\u003eStyle as desired\u003c\/li\u003e\n\u003cli data-section-id=\"1b2ddyr\" data-start=\"1485\" data-end=\"1532\"\u003eTie down briefly with scarf for extra hold\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003ch2 data-section-id=\"7z4yox\" data-start=\"1813\" data-end=\"1842\"\u003eWhy Customers Love It\u003c\/h2\u003e\n\u003cp data-start=\"1843\" data-end=\"1896\"\u003eCustomers love Bask \u0026amp; Lather Edge Control because it:\u003c\/p\u003e\n\u003cul data-start=\"1897\" data-end=\"2063\"\u003e\n\u003cli data-section-id=\"snbm2g\" data-start=\"1897\" data-end=\"1927\"\u003eKeeps edges laid for hours\u003c\/li\u003e\n\u003cli data-section-id=\"s9z310\" data-start=\"1928\" data-end=\"1959\"\u003eDoesn’t flake or turn white\u003c\/li\u003e\n\u003cli data-section-id=\"1ktr49l\" data-start=\"1960\" data-end=\"1991\"\u003eAdds moisture while styling\u003c\/li\u003e\n\u003cli data-section-id=\"xpa1s8\" data-start=\"1992\" data-end=\"2063\"\u003eWorks on multiple hair textures \u003cspan class=\"\" data-state=\"closed\"\u003e\u003c\/span\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e \u003c\/p\u003e","brand":"Hollywood Beauty STL","offers":[{"title":"Default Title","offer_id":51838802690344,"sku":null,"price":9.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0611\/3673\/2345\/files\/BASK-LATHER-Edge-Control-Hair-Gel-Strong-Hold-Thick-Edges-Styling-Gel-Non-Greasy-Non-Flaking-White-Cast-Long-Lasting-Supports-Hair-Growth-Natural-For_b37f86d2-e3e4-4b26-a9c3-d1da14f31_0806910b-5022-4e79-8ad6-f43166248a69.webp?v=1779144901","url":"https:\/\/hollywoodbeautystl.us\/products\/bask-lather-strong-hold-edge-control-150-ml-5-3-oz","provider":"Hollywood Beauty STL","version":"1.0","type":"link"}